Barbie Costumes

Girl dressed as Barbie princess; © Crystal Kirk |

If you have young daughters, you will inevitably be asked for Barbie costumes. The Mattel outfits are girls' picks for everything from pretend play to trick-or-treating.

Is it Authentic?

If authenticity is important to you, you will need to make sure that the items you purchase carry the Mattel or the Barbie logo. If you buy at a reputable, well-known brick-and-mortar store, this should not be an issue. The internet, however, is a different story. Much like the Disney princesses, Barbie's extreme popularity makes her a target of counterfeiters. Mattel grants licenses to certain stores, giving them the right to sell the Barbie merchandise. What you see at some stores may be Barbie-inspired or Barbie imitations instead of actual Mattel items. Be especially leery of items being sold at auction sites.

Online Stores Selling Barbie Costumes

That said, there are many online retailers legitimately selling authentic Barbie costumes. A search at Google or any other search engine will turn up hundreds of prospects, but here are a few of our favorites:

Types of Costumes

There are many varieties of Barbie costumes available, with new models being added each year. Despite the variations, there are a few things they all have in common:

  • Pink, white, and pastel colors
  • Traditionally "girlish" themes
  • Sweet to the core--no blood or gore here!

Traditional Barbie Costumes

There are several traditional Barbie costumes available--common costumes themes with a Barbie twist. Mattel's spin on the witch, Sweet Sorceress Barbie Costume, features a hot pink and black dress and pointy hat. The Barbie cheerleader consists of a pink and white dress bearing a "B" logo. Mattel also offers several versions of the princess costume. Other traditional costumes offered include:

  • Barbie Cowgirls
  • Pink Cat
  • 50's Girl
  • Angel
  • Bride
  • Fairy

Ethnic or Cultural Costumes

If your child enjoys pretending to be from a faraway land, Mattel offers a number of ethnic Barbie costumes, including:

  • Asian Princess
  • Spanish Princess

Movie-Inspired Costumes

The Barbie movies have enjoyed enormous success with young girls. As you would expect, Mattel has offered costumes inspired by each of the movies, including:

  • Swan Lake
  • Princess and the Pauper
  • Nutcracker
  • Rapunzel
  • Twelve Dancing Princesses
  • Mermaidia
  • Fairytopia
Barbie Costumes